Privacy Policy

Media Manoeuvres Privacy Policy


Media Manoeuvres Privacy Policy is based on the National Privacy Principles.

1.0 Collection

1.1 Media Manoeuvres will collect personal information from individuals primarily to supply news, updates and information on Media Manoeuvres’ products & services. Media Manoeuvres will also collect and use personal information for other purposes, including:
·Billing and account management
·To provide individuals with information about promotions and media-related topics, as well as products and services of Media Manoeuvres’ formal alliances.
1.2 Media Manoeuvres will inform individuals of the following, before collecting any personal information:
·The main reason for collecting personal information
·Our identity and contact details

2.0 Use & Disclosure

2.1 Media Manoeuvres will obtain an individual’s consent for the use of non-sensitive information at the time of collection.
2.2 Media Manoeuvres relies on Direct Marketing and will ensure that:
·The individual is clearly notified of their right to opt-out or unsubscribe from further direct marketing.
·If the individual opts out of all direct marketing, the opt-out will be respected by Media Manoeuvres, and will be included in a “Do Not Contact List” which will be maintained and managed in-house.
2.3 Media Manoeuvres may only disclose personal information to unrelated third parties if consent has been obtained from the individual, or to enable outsourcing of functions (this includes contracted trainer/adviser, direct marketer). All contracted Media Manoeuvres personnel must sign confidentiality agreements to prevent the use or misuse of personal and/or sensitive information.
2.4 Media Manoeuvres will take reasonable steps to ensure that its contracts with third parties include requirements for third parties to comply with the Use & Disclosure requirements of the Privacy Act.
2.5 Media Manoeuvres will not sell or share client lists on a commercial basis with third parties.

3.0 Information Quality

3.1 Media Manoeuvres will review, on a regular and ongoing basis, its collection and storage practices to ensure the personal information we collect, use or disclose is accurate, complete and up to date.

4.0 Information Security

4.1 Media Manoeuvres requires employees and contractors to perform their duties in a manner that is consistent with Media Manoeuvres’ privacy policy.
4.2 Media Manoeuvres will take all reasonable steps to ensure that paper and electronic records containing personal information are stored in facilities that are only accessed by Media Manoeuvres personnel who have a genuine “need to know” as well as “right to know”.
4.3 Media Manoeuvres will review, on a regular and ongoing basis, its information security practices to ensure that personal information is secure.

5.0 Openness

5.1 Media Manoeuvres Privacy Officer will be the first point of contact for inquiries about privacy issues. Individuals wishing to make an inquiry or complaint regarding privacy, should do so by contacting the Privacy Officer on 03 9646 3922 or privacy.officer@mediamanoeuvres.com.au
5.2 The Media Manoeuvres website will contain both a prominently displayed privacy statement and the Media Manoeuvres Privacy Policy.

6.0 Access and Correction

6.1 Media Manoeuvres will allow any individual to access their personal information records upon request.
6.2 Media Manoeuvres will correct its personal information records as soon as practically possible, at the request of the individual concerned
6.3 Media Mannoeuvres will not charge a fee for processing a request, unless the request is highly complex or resource intensive.

7.0 Anonymity

7.1 Media Manoeuvres will not make it mandatory for visitors to its websites to provide personal information, unless such personal information is required to answer an inquiry or provide a service. Media Manoeuvres may however request visitors to provide personal information voluntarily to Media Manoeuvres (for example as part of a questionnaire/survey or subscription to mail or electronic communications).
7.2 Media Manoeuvres will allow anonymous transactions whenever it is reasonable and practicable.

8.0 Transferring personal information overseas

8.1 If personal information is needed to be sent by Media Manoeuvres overseas for business reasons, Media Manoeuvres will require the receiving overseas organisation to enter into a binding undertaking that it will handle that information in accordance with the National Privacy Principles, and as part of the services contract with Media Manoeuvres.

9.0 Sensitive Information

9.1 Media Manoeuvres may only collect sensitive information about an individual if the individual has given consent.

10. Glossary

Direct Marketingmeans the marketing of goods or services through means of communication, including written, verbal or electronic. The product or service that is marketed may be those of Media Manoeuvres or those of an independent third party organisation (for example, special offer from a Media Manoeuvres formal business alliance.)

Disclosure means the release of information outside Media Manoeuvres, including a contract to carry out an “outsourced function”.

Opt Out means an individual’s expressed request not to receive further Direct Marketing.

Personal Information means information or an opinion, whether true or not and whether recorded in a material form or not, about an individual whose identity is apparent, or can be reasonably be ascertained from the information or opinion. This can include:

a) Non-sensitive information
·Name
·Contact Details
·Job title
·Company
·Gender

b) Sensitive information (see definition below)

Primary Purpose is the dominant or fundamental reason for information being collected in a particular transaction.

Sensitive Information means information or opinion about the individual concerning their:
·Racial or ethnic origin
·Political opinions
·Membership of a political association
·Religious beliefs or affiliations
·Philosophical beliefs
·Membership of a professional or trade association
·Membership of a trade or union
·Sexual preferences or practices
·Criminal record
·Health information

Media Manoeuvres Electronic Communications Policy

Media Manoeuvres Electronic Communications Policy is based on the SPAM Act 2003.

1. Consent

1.1 Media Manoeuvres may send email communications containing commercial messages to individuals or group of individuals who have given consent:
1.1.1 This may be express consent from the person Media Manoeuvres wishes to contact. Examples include:
·When the addressee has subscribed to Media Manoeuvres electronic communications mailing list
·When the addressee has deliberately ticked a box consenting to receive messages or advertisements from Media Manoeuvres
·When the addressee has specifically requested such material from Media Manoeuvres over the telephone
1.1.2 It is also possible for Media Manoeuvres to infer consent based on a business or other relationship with the person, or their conduct. Examples include:
·When purchasing Media Manoeuvres products or services, an addressee has provided their electronic address in the general expectation that there will be follow-up communications.
·When an addressee has conspicuously published their electronic address, Media Manoeuvres may send email communications to that person if the message relates to the addressee’s published employment function or role, unless the published address is accompanied by the words “no spam” or a statement saying that it should not be used for such messages.
·When a person has provided a business card containing their electronic address, Media Manoeuvres may only send relevant email communications (for example, if the business card was provided for work purposes then it would be reasonable to infer that the person consented to receiving messages which are related to their work).
1.2 An individual may imply consent to receive Media Manoeuvres email communications based on the status of Media Manoeuvres relationship with her/him. Examples that might suggest an existing business or other relationship from which Media Manoeuvres may reasonably infer consent include:
·Persons who have purchased Media Manoeuvres products or services which involves ongoing service provisions
·Registered users of Media Manoeuvres online services (persons who buy Media Manoeuvres products through e-commerce - except for one-off purchases)
·Subscribers to Media Manoeuvres information/advisory services (newsletters)
·Employees, contractors & suppliers
·Business alliances
·Journalists targeted for media campaigns relevant to them
1.3 Where Media Manoeuvres obtains a list of contacts through a list agency, Media Manoeuvres will take reasonable steps to ensure consent, either expressed or inferred, has been obtained (as outlined in item 1.1)
1.4 Where Media Manoeuvres receives a request to subscribe someone on another person’s behalf, Media Manoeuvres will:
·Contact the addressee to confirm personal consent to commercial email communications sent by Media Manoeuvres
·Provide information on who requested the subscription on their behalf
·Provide information on how the subscription request was submitted (phone, email or mail)

2. Identify

2.1 Commercial messages sent by Media Manoeuvres will always contain clear and accurate identification of Media Manoeuvres and our contact details.
2.2 Where Media Manoeuvres uses a third party to send a message (for example, an email broadcast agency), the third party will be instructed to include accurate information about Media Manoeuvres and our contact details.

3. Unsubscribe

3.1 Media Manoeuvres will always include an unsubscribe facility in all commercial email messages, and will process such requests within no more than five working days from the request date.
3.2 Requests to unsubscribe will also be accepted via telephone, fax, postal mail or email.
3.3 Media Manoeuvres will take reasonable steps to ensure that unsubscribed addresses are removed from our contact list before executing email campaigns.

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