Critical incidents and other crises are always just one sudden step away in schools. Test your team response in a realistic crisis communication simulation, designed to prepare your team for any situation. In the event of a crisis, would your school leadership team know how to respond? Would they know what to say – and […]
Courses
Don’t be scared! Media Apology for Long-Term Reputation Management
In an age where social media dominates, it’s becoming increasingly common for corporate mishaps to go viral, and increasingly important for media spokespeople to manage the fallout effectively and authentically. “Apologies, if not done effectively, can actually do more harm than good, to corporations dealing with reputation management or financial liability,” says crisis management training […]
Writing for the Media
Do you know how to write a media release? What about a tweet or a blog post? Are comfortable pitching your ideas to a journalist over the phone or to voice mail? How has the media changed with the advent of new and social media? All these questions and more will be answered in our […]
Media Manoeuvres offers a range of courses designed specifically for communications personnel and senior managers. These full day courses in Melbourne and Sydney will keep your media skills up-to-date and keep you on top of the game! Our courses: Writing for the Media Writing for Stakeholders Writing a Communications/Media Strategy New Media. Its Role in […]
Writing For Media and Stakeholders
The first course for 2010 will be our Writing for the Media course on 13 January in Melbourne. Learn the structure and sure-fire way of producing written work that has journalists marvelling at how there are finally communications people who know how to write media material properly and professionally. Guaranteed to make that hit rate […]
Writing Communications/Media Strategy
Writing Communications/Media Strategy This course outlines what a Communications/Media Strategy is, why you need one, the risks in not having one and how to prepare it. The facilitator of this course is Sam Elam, the Managing Director of Media Manoeuvres who shares her 25 years experience in the media, corporate communications and publishing. This full […]