CEO videos prove most effective form of communication – do you have the camera skills?
It might seem easy to create, but there are certain skills required to make an effective online CEO video message. Whether you like it or…
Will you be ready when the camera rolls to make your best online video message?
It’s fair to say that in today’s digital world, video content is king. With viewers 10 times more likely to engage, share and comment on…
Don’t look like a deer in headlights on camera!
There’s no question that good online video content captures your audience’s attention. But what if you look like a deer in headlights when the camera…
What To Do If Your Executives Don’t Think They Need Media Training
By Media Manoeuvres Director and Media and Presentation Skills Expert, Sam Elam It’s fair to say that most executives are well equipped when it comes…
Crisis Management Training for SMEs and NFPs
By Crisis Management Training Expert, Sam Elam Without doubt, crisis management and reputation management strategies are crucial for all organisations, regardless of their size. But…
Interview Techniques for Handling the Media!
By Media and Presentation Skills Expert, Sam Elam When it comes to public speaking and interview skills, not all are created equal. Many corporate executives…
Don’t be scared! Media Apology for Long-Term Reputation Management
In an age where social media dominates, it’s becoming increasingly common for corporate mishaps to go viral, and increasingly important for media spokespeople to manage…
Today’s media landscape – land of online opportunity for brands, key executive profiles and SEO
By Media Manoeuvres Director, Sam Elam The vast media landscape continues to change at a rapid rate and companies, their media spokespeople and their brands…
So why exactly does that reporter want to talk to you?
Whenever a senior executive is scheduled to talk to a journalist, there’s typically a certain amount of planning about purpose, key messages to remember, and…
Reputational risk in leaving media to chance
Many a motivational quote has been uttered about the word reputation. For one, celebrated US investor Warren Buffett is often quoted as saying: “It takes…
